Birthed from a keen passion for both art and style, REVERIE was independently founded in 2006 by two eternally inspired designers in the hope of bringing unique, compelling and aesthetically engaging apparel to those weary of searching for it amongst the confines of the cookie-cutter chain store racks. Welcome to a fresh alternative.

REVERIE marries high-brow designer quality and attention to detail with thrift-store tact  and wit, offering a continuously revolving door of matchless designs, comfortable body choices, and pools of color.  We are sedulously committed to providing our customers with a wealth of choice, allowing them the opportunity to express their individuality through a carefully crafted garment both conceptually and artistically.  Every item is exclusive to our own catalogue, and arduously hand-printed on high-thread-count clothing, making every piece we offer the best that it can be.

Our sponsored band roster is made up of a handful of ridiculously talented musicians, and we have the pleasure of endorsing a growing number of quality promoters and venues that enable us to not only unify a scene and sentiment, but aid us in embracing the obvious love affair between music and fashion.

REVERIE is humbled by the immense gratification of seeing our dreams take shape on the backs of our faithful; a diverse, cultured community of unique, talented and creative individuals all sharing in their affinity for the aesthetic and the audio.

As always, at the heart of this endeavor will perpetually be:

Why-oh-you.